Tag Archives: Fujifilm

art + music by Ica Rivera

Start Something: Old School Photography

Shaira Luna on her picking up a point-and-shoot and creating magic with it.

unnamed

With the fast-paced advancement of technology came all sorts of innovations in the field of photography, from lighter and faster professional cameras to wide-angle 12 megapixel smart phone cameras. Because of this, finding the right camera can get confusing, but Shaira Luna reminds us, “It really just depends on your purpose.”

We sat down with the child-genius-turned-photographer at the launch of Fujifilm’s X-E3 and SHARE SP-3 to learn more about choosing cameras and getting out of your comfort zone.

 

Smart phone photography is very popular now because of the improvements of cellphone cameras as well as widespread use of social media. What are your thoughts on this?
I think it’s just a change of time. Whatever tool you can use to make the image in your head  come to life or to capture it as quickly as you can, by all means, go for it. You’d be surprised—there are some campaigns that are required to be shot with smart phones for instant uploading. In the end, it really depends on your purpose. What’s important is the image first before you think of the equipment.

What was your first camera?
My first camera was a point and shoot, which I got when I was 16. It actually took me six years before I bought my own equipment. When I dropped out of college, I needed something to get my mind off not going to school. During this time, I’d creep out of the house at night, watch bands, take their photos using my point and shoot, then creep back into the house. It just started out as a hobby. I’d take on anything I could shoot, like birthdays and events, then eventually I shot portraits, products, and food. Then I tried out travel, lifestyle, and PR photography.

Your photos are nostalgic. Is there a certain time period that you’re attached to?
I like browsing through old records, old covers, old photos, anything that’s not from today. I’ve done most shoots inspired by most eras. I think it’s just fun because I have to look for clothes and cast directly so we can get the hair and clothes right. One of my first personal shoots back in 2012 was Victorian.

shaira-2

Would you say that this is your comfort zone?
No, I don’t think so. While it’s bad if you’re too stressed out by something, I think it’s also bad if you’re not a little nervous and you’re 100 percent comfortable. I’m always on my toes, and I still research before every shoot. I research about the venue, so I know what equipment to use, and about the subject if it’s a profile shot.

What was one shoot you were particularly nervous about?
I went to Sydney alone for a photoshoot. It was really nerve-wracking because I’ve never been there, and I didn’t know how to deal with people, but it turned out pretty well. In terms of clients, I’m always nervous. I just don’t let it show, because when you’re shooting, you can’t let the subject feel like you’re not comfortable. I put them in their comfort zone, but it doesn’t mean I have to be comfortable.

What’s your dream shoot?
Florence Welch of Florence and the Machine! If I had the chance to shoot her, I’d just shut down. I even have a tattoo of her. I love her so much, so I’d go all the way. I’ll swap her my vintage clothes and raid her apartment in London. Aside from this, I don’t really have a dream shoot. I’d shoot anything.

Tips for aspiring photographers?
Always have your camera with you. When I was starting, I’d even sleep next to my camera. That’s how paranoid I was about losing it. Also, just keep feeding your imagination. Don’t pressure yourself to think that your photos have to look like what you see on IG. Don’t limit yourself to what you see on your feed.

 

CHECK OUT SHAIRA LUNA’S WORK ON INSTAGRAM AT @SHAIRLUNA AND @SHAIRALUNA_MANILA. FUJIFILM RECENTLY LAUNCHED ITS X-E3 FOR CREATIVES LIKE SHAIRA. IT IS A RANGEFINDER STYLE, MIRRORLESS AND ULTRA-COMPACT CAMERA THAT IS GREAT FOR PROS. ON THE OTHER HAND, SMART PHONE USERS CAN USE THE SHARE SP-3 TO PRINT PHOTS ON INSTAX FILM. YOU CAN ALSO CHECK OUT THE SQ10, WHICH ALLOWS YOU TO EDIT YOUR PHOTOS BEFORE PRINTING. VISIT FUJIFILMPH.COM AND INSTAX.PH FOR MORE INFORMATION.
image1
Ica Rivera
Ica thinks acc**nt*ng and f*n*nc* are bad words. She'd rather talk about music, films, or literally anything else.
style by Alyssa Castillo

A Quick Chat with Liza Soberano

The face that launched a thousand magazine pages and the latest Fujifilm ambassador on shoot pet peeves, Game of Thrones, and going behind the camera

NBHD: How do you prepare for shoots?
Liza: Well, when I wake up in the morning I like to prep my skin. If it’s a high fashion magazine editorial, they don’t require for me to come in with much makeup because they usually depend on a theme. So I get ready in the morning by washing my face, moisturizing, and sometimes I use a facial scrub to rejuvenate my skin.

Do you have any shooting pet peeves?
I don’t like it when shoots are too crowded because I get shy. There’s a camera and then there’s also a lot of other people taking pictures at the same time. I’m always trying to be in the mood because it’s not something you do on an ordinary day. It’s not like you’re always posing. It’s okay if they’re on the side, but if they’re right in front of me, it distracts me. I don’t get in the zone. I also don’t like it when the theme is too girly because it’s just not my style. Although I can’t control what the magazine wants or what the stylist makes me wear.liza-1That’s valid. Do you have a dream photo shoot? 
I actually want to do a photo shoot that is inspired by Game of Thrones. Although I haven’t watched it myself, I admire the aesthetics of the show. There’s a fantastical and royal feel to it.

I get you! How about international photographers? Who do you want to work with in particular?
I actually got to work with one that I really looked up to since I was a child. I grew up watching America’s Next Top Model, and I got to work with Nigel Barker. It was about two years ago and that was a dream come true.

Did you tell him that?
Yeah, I told him and then he signed my book for me! Kendall Jenner isn’t a professional photographer but I would like her to take a photo of me. And, of course, Cole Sprouse as well.liza-2Having worked with Niko Villegas for this campaign with Fujifilm, and other top photographers in the country, did you pick up tips from them?
Actually, all of them are really different in terms of lighting, and of how they handle the talent. I appreciate photographers who guide me through the shoot so if it were me shooting, I would do the same to my subject. That’s how I am. Whenever I take photos of my family, I direct them to ease my OC tendencies. Never ako nagpaturo because I’m shy. I don’t want to bother anyone and ask them, “paano po gamitin ’to? How do I fix my camera?” I just observe how they work.

So you have plans of trying out things behind the camera?
I really do enjoy taking photos of other people and capturing moments through my own lens. When I was in high school, my tito would always ask me what course I wanted to take. I would ask, “is photography a course?” So yeah, it’s perfect that I’m with Fujifilm now because it allows me explore photography. Someday I might even take a lesson or two.

Photography by Renzo Navarro

VISIT FUJIFILMPH.COM FOR MORE INFORMATION. YOU CAN ALSO FOLLOW FUJIFILM PHILIPPINES ON INSTAGRAM AT @FUJIFILMPH AND ON FACEBOOK.COM/FUJIFILMPHILIPPINES.
Processed with VSCO with a9 preset
Alyssa Castillo
Alyssa Castillo is a freelance writer and is concurrently Rogue Media's Editorial Assistant for The NBHD. She reads for fun, writes for a living, and wastes too much time entertaining the possibility of a zombie apocalypse. Find her on Instagram as @lysscstll.