Watch: Anti-bullying campaign rally voices from around the world
A slew of local and international names—from Kaia Gerber and Mario Maurer to Ronnie Alonte and Jimmy Alapag—celebrate differences
According to studies, bullying usually starts when you are perceived to be different, and that one out of two Filipinos have experienced or witnessed this in schools. With the advent social media, this harsh behavior has taken a more contemporary, relentless form. “Our society—especially today’s youth—faces this harsh reality,” says Jeff Bascon, Penshoppe’s brand director. “But being different is something to celebrate and be proud of.” That’s why the clothing brand launched its first public CSR project, #IAmDifferent, aiming to get more people to love their individuality. “We believe that there is a need for us to use our voices and influence everyone to take a stand,” he says.
A video campaign was launched featuring ClubPenshoppePH members, ambassadors of the homegrown label, and other well-known personalities. These include Kaia Gerber, Mario Maurer, Lucky Blue Smith, Bella Hadid, Sandara Park, Loisa Andalio, Ronnie Alonte, Sofia Andres, Tanner Mata, Maria Fabiana, Emilio Perez, Alab Pilipinas’ Jimmy Alapag, SheTalks Asia co-founder Vicky Herrera, Denise Lazaro, Airess Padda, Patti Grandidge, and Keika Necesario, who all wore their uniqueness on their sleeves.
A collection of tees (marked by unique serial numbers) and caps with the campaign statements “I Am Different,” and “Different Is Good” launched alongside this. Proceeds from this limited edition line will go to developing a module with Teach For The Philippines that addresses bullying and encourages acceptance among public school children. “We know we have a long way to go, but we hope that this campaign will start a movement, educate and encourage many Filipinos to be involved and to do their part,” Bascon says.
He's the current Editor of the The Neighborhood, Managing Editor for Rogue, and an editorial consultant for a top public relations firm. In his spare time, he helps run a volleyball training camp, hosts trivia nights, channels all sorts of drama into whacking a tennis ball, walks along major highways to surpass his FitBit goals, and sleeps as little as possible. He's on Twitter and Instagram as @jacs_do_it.
‘Bloody Crayons’ Uses Slasher Tropes to Test the Limits of Young Friendships
Though it doesn’t completely hold together, Bloody Crayons is youthful, violent fun.
Bloody Crayons follows Eunice (Janella Salvador) and her friends, who have all traveled to a creepy old house on a remote island to help aspiring director Kiko (Elmo Magalona) shoot a short film. Tensions quickly rise among the friends as romantic entanglements get in the way of work. These tensions come to a head one night, when a seemingly innocent game ends with one of them suddenly dying. Things only get more dangerous from there, as the kids find themselves locked in the house, unsure of who to trust as the body count continues to rise.The film takes a good long while to get to the killing. The setup gets a bit awkward, as the movie doesn’t seem fully equipped to portray young people getting along and having fun. But it starts to get more fun as the story applies pressure on the characters. The film builds something compelling by testing the limits of these supposed friendships and then just breaking them. It largely gets around the problem of horror movie characters making bad choices by embracing their fragility. It takes these dumb kids ruled by hormones and emotion, and stresses them to the point of violence.The fun really starts when the characters start pointing fingers at each other. The film exposes the shallowness of these relationships, and amplifies every dumb emotion to dangerous ends. So, what might seem like playful tension between two characters later becomes something much more overt and physical. Petty, hormone-driven jealousy might grow into suspicion, later leading into a fight between characters who really ought to be helping each other. The film creates something potent as it takes what could be small issues and just sticks them in a pressure cooker of proximity and violence.The result is fairly fun, even if it doesn’t completely hold together. The story overreaches a bit when it gives one of its characters a tragic backstory. Given the effect that the film is trying to create, it might have been better to leave that character more of a mystery. And though the film does largely justify these characters acting illogically, there are still moments where it feels like they go too far off the rational scale. But the film does make up with this with solid genre mechanics. The movie really flexes its muscles in scenes where a character is hiding from someone else, finding clever ways to express the nearness of danger.There are odd technical hiccups here and there, but it isn’t really enough to distract from the overall craft. The film gets a lot out of its location, the production design amping up the natural eeriness of the house. The young cast is good enough. Janella Salvador ends up being saddled with the least compelling character, but she makes do. There’s a fragility to Elmo Magalona that serves his character well. Ronnie Alonte can make awkward line deliveries at times, but he just brings so much presence to the screen. Everyone really starts to shine when the pressure’s on, these actors doing a great job of conveying the fear and confusion surrounding their characters.Bloody Crayons, if nothing else, doesn’t feel like most locally produced horror movies. Its threats aren’t these abstract supernatural ideas that tend to pop up in the background of scenes, inexplicably idle as the film attempts to oversell the moment with a loud stinger. The film instead finds its danger in the fragility of young friendships, which can go from one extreme to the next in a split second. The cracks show every now and then, but there is a sense of youthful energy that helps keep things fresh and fun. And that’s enough, really.
BLOODY CRAYONS IS NOW SHOWING IN CINEMAS NATIONWIDE.
Philbert Ortiz Dy has been reviewing movies professionally since 2007, and has thus dedicated his life to being yelled at by fans of literally everyone. He is currently the Online Editor of Rogue.ph. Yell at him on Twitter at @philbertdy.